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Wednesday, May 6, 2009

What have you done to market your company today?

Marketing your company is often hard when you don't know where to start. And there are usually a lot of other daily tasks that have to be done before you can focus on marketing - we know.

That's why it's so vital you work with a marketing team that can help you on a daily basis make your company stand out among all of your competitors.

Here are a few ways you can gain more business today:

1) Go online! Comment on articles, posts and make a blog of your own. This is a ZERO cost way to get attention and network.
2) Share your work online! Yes, show people what you are doing and get them excited about your offerings.
3) Join and actually attend networking events! This is a great way to meet and really find people that you may -- one day -- convert into a customer. 
4) Cross promote! Another ZERO cost way to get your message in front of a large audience that costs you nothing. Find someone that augments your product or service and cross-pollinate.
5) Contribute articles to both online and offline newsletters that would welcome your expertise! 
6) Sponsor an event! Use this sponsorship as a way to hand out brochures/cards to the attendees. Make sure your content targets your audience and has a "hook" to get them interested in calling you.
7) Optimize your website! You go to the expense of creating a website, why not make sure your content -- what you do -- can be found in searching? This is something b. marketing can do for you.
8) Add your company to every directory and listing for your type of business! Find out where these appear and make sure you submit your information.
9) Create a webinar, podcast or create a video! These are all great ways, that are relatively cost effective, to get your message out there.
10) Lastly, you really should....b. marketing today and every day. So call us: 561.715.7705.

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